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From the monthly archives:

April 2009

Writing effective descriptions for users and search

April 2, 2009

So I got so much feedback from my post on writing an effective title for users and search that I decided I would cover a few other areas I don’t write about elsewhere. That brings me to today’s topic the creation of effective descriptions.
Simple and crisp descriptions are essential for clarifying and targeting your page’s [...]

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Hacking the apple pie

April 2, 2009

For the last few months, I have been working on a new recipe that I wanted to get perfect. I am finally really happy with it and wanted to share the outcome. I also wanted to make a recipe that could create big results in with a low time cost.  My apple pie is [...]

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Creating effective titles for users and search

April 1, 2009

Just like the best ads have compelling calls to action, a well written page title is key to getting users to click through on your results. The process of writing a those titles however can be daunting and requires some practice and research. But by optimizing the title you can impact both the likelihood a [...]

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Blogging more…

April 1, 2009

I committed to myself that this year I would actually blog more.  I started out pretty weak and I went a whole month without sharing much, but I have been rolling a lot lately and so i decided to take suggestions. I know that if you are coming to this blog it is probably because [...]

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